Dubai | Mumbai | Rotterdam
Trading house since 2009

General Trading & Specialized Import/Export

We source, trade and deliver food and agri products, building materials, electronics, textiles and industrial supplies to buyers in more than 60 countries.

15+Years trading
60+Countries served
1,200+Active buyers
Stacked shipping containers at a portSea freight | FCL, LCL
Colourful spices at a marketHS 09 | Spices
Electronic componentsHS 85 | Electronics
60+countries
served

Global sourcing

Vetted suppliers across 40 origins.

Quality control

Inspection before every shipment.

Customs and compliance

Paperwork handled by licensed brokers.

Reliable delivery

Sea, air and road to your door.

Two business partners agreeing a trade deal
15years of trusted trade
About us

One partner for sourcing, trading and shipping

General Trading connects buyers with dependable producers. From a single pallet to a full container programme, we handle sourcing, quality, paperwork and delivery so you can focus on selling.

  • Direct relationships with 300+ vetted suppliers
  • Transparent pricing with no hidden fees
  • Dedicated trade manager for every account
Licensed traderISO 9001HACCP partnerAEO status
About General Trading
Clients

Trusted by buyers across the region

Retailers, distributors and contractors choose us for reliability.

Al Noor Group
Harbor Foods
Orion Retail
BuildPro
Gulf Mart
Summit Supply
1,200+Active buyers
40Source countries
98%On-time delivery
300+Vetted suppliers
Reviews

What our buyers say

Feedback from importers and distributors we supply.

Verified buyer
General Trading consolidated six suppliers into one shipment and cut our landed cost by 14%. Documents were always perfect.
Rashid Al MansooriRashid Al MansooriProcurement director, Al Noor Group
Verified buyer
Quality inspections and photo reports gave us total confidence. Our rice and spice containers arrive exactly as specified.
Elena RossiElena RossiBuyer, Harbor Foods
Verified buyer
Reliable on price, on time and on paperwork. They are now our single partner for building materials.
Marcus WebbMarcus WebbOperations lead, BuildPro
Contact

Tell us what you want to buy or sell

Send your product details and a trade specialist will reply within one working day with pricing and availability.

  • Call us+971 4 555 0177
  • Emailinfo@generaltrading.com
  • Head officeBusiness Bay, Dubai, UAE
  • HoursSun to Thu, 9am to 6pm
Dubai | Head officeMumbai | Sourcing hubRotterdam | Europe desk

Request for quotation

FAQ

Answers before you order

Still have questions? Our trade desk is happy to help.

Ask the trade desk
What is your minimum order quantity?

MOQ depends on the product, typically one 20 ft container for food and bulk goods or one pallet for smaller lines. Each product page lists its MOQ.

Which payment terms do you offer?

We work with letters of credit, bank transfer (T/T) and, for established buyers, open account terms. Terms are agreed per contract.

How long does shipping take?

Sea freight typically takes 10 to 35 days depending on the lane, and air freight 3 to 7 days. We confirm transit times with every quote.

Can I inspect goods before shipping?

Yes. We arrange pre-shipment inspections by our team or an independent agency of your choice, with photo and lab reports.

Do you provide samples?

Samples are available for most products. We ship by courier and credit the sample cost against your first order.

Looking to source, import or export? Tell us what you need.

Request a quote